Tuesday, July 19, 2011

Street Promotion

  • Street teams are it! – gather people in cities you will tour, who are fans of yours to help promote you before you come to town. You’ll find that your fans will work twice as hard for you if you give them and their friends some free passes or maybe even CDs.
  • Flyer handouts – hand out gig notices and CD release flyers to people on the street, outside other performances. If you play Brazilian music, find a hot Brazilian music concert and flyer away!
  • Posters at venues – put up posters at venues you’re going to play at.
  • Rallying fans – entice your fans to help you spread the word and offer cool merch, swag and CDs in return. They like to feel special. 

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